| TIME |
EVENT |
ADD |
2:00 pm - 3:00 pm
May 21
|
Location: Room 151AB East
|
|
|
Find out how leading investment analysts view the cable industry and its related market segments as some of the best-known and most-quoted experts on Wall Street compare notes and observations about cable’s growth prospects. Discovery points:
- Who wins: Competitive challenges, market disruptors and cable industry strengths
- Macro-economic growth drivers and influences, from housing trends to regulation
|
2:00 pm - 3:00 pm
May 21
|
Plenary Session
Location: Room 153BC East
|
|
|
From living-room TV set to hand-held tablet, a proliferation of screens, locations and video viewing experiences is reshaping the very definition of “television” – and creating new opportunities for participants across the ecosystem. Get fresh insight about the direction of television technologies, adoption patterns and business model variations from these executives:
- Motorola Mobility President Dan Moloney talks about the impact and future of a multi-screen, watch-anywhere television environment and the possibilities it creates for content providers, cable distributors and technology developers.
- Ian Blaine, CEO of The Platform, shares findings around consumer behaviors tied to the proliferation of video display technologies and pathways to the viewer – and what they mean for industry participants.
|
3:30 pm - 4:30 pm
May 21
|
Location: Room 153BC East
|
|
|
Think all Wi-Fi networks are created equally? Think again. Cable is uniquely positioned to create new and satisfying customer experiences in wireless connectivity by bundling best-in-class Wi-Fi access with underlying cable broadband services and subscriptions. Find out what cable companies are doing to extend their customer touch points into the world beyond the wire. Discovery points:
- How consumer behaviors are influencing cable Wi-Fi network technology and provisioning
- Lessons learned about usage, bandwidth, devices and more
- How the migration toward unified identity will change the cable customer experience
|
3:30 pm - 4:30 pm
May 21
|
|
|
|
Produced in partnership with The Cable Center.
Drawing on recent industry and academic research findings, this panel examines Customer Lifetime Value (CLV) and the application of CLV metrics to frame key business decisions that build long-term company value. How can CLV result in customer value optimization? What impact does CLV have on retention strategies for high-value customers? How can a CLV mindset help you determine which product offerings will boost the bottom line – and why? Bringing together the insights of industry experts and leading cable CEM practitioners plus concrete, real-life examples, this panel presentation provides the strategies and tactics you need to turn CLV into long-term value. Discovery points:
- Identify strategies and tactics that turn CLV into company long-term value
- Find out how experts use CLV as a metric to help increase your bottom-line returns
- Understand how to measure CLV – and apply findings to business strategy
|
3:30 pm - 4:30 pm
May 21
|
|
|
|
Ever since cable networks began making copyright-cleared content available to schools, the industry has had a strong and vital presence in education. But now the possibilities are widening further. Find out how as top cable programming executives team with U.S. education leaders to assess needs and suggest collaborative possibilities between cable, educators and students.
Discovery points:
- National education policy perspectives
- Cable industry alliances for higher education and beyond
- The role of broadband in education delivery
|
11:00 am - 12:00 pm
May 22
|
Location: Room 156AB East
|
|
|
Get a glimpse of promising new technologies and applications as a select group of start-up companies present ideas for breakthrough services to cable operators. This interactive panel offers candid assessment and feedback from cable industry technology and investment specialists. Discovery points:
- Get an early read on the technologies that will support advanced services powered by cable
- Understand how tech investors view strategic investments
- nderstand the interplay between technology innovation and go-to-market strategy
|
2:00 pm - 3:00 pm
May 22
|
Plenary Session
Location: Room 156AB East
|
|
|
Find out what it’s like to run a modern cable system – or company – as industry operations chiefs talk about how they manage an ever-expanding array of products, technologies, staff and service demands. You’ll come away with a keen understanding of where cable’s focus is as the industry strives for competitive leadership and service differentiation – what technologies and services they are looking to deploy so they can better serve their customers.
|
2:00 pm - 3:00 pm
May 22
|
Location: Room 153BC East
|
|
|
Video as an app? Widgets on the screen? TV on the tablet? Cable is saying “yes” to all of the above as a new era of application-centric interactivity begins to take shape in and around the industry. Get from-the-source intelligence about the business and deployment models that create the economic foundation for cable’s growing app-etite. Discovery points:
- Understand how interactive apps will play over the largest screen in the home
- Gain exposure to application development approaches and platforms
- Find out what cable networks have planned for interactive content extensions
|
3:30 pm - 4:30 pm
May 22
|
Plenary Session
Location: Room 151AB East
|
|
|
Produced in partnership with CTAM.
Business communications services already have emerged as a fast-growing cable industry revenue source while improving communications agility for small, medium and enterprise businesses everywhere. A combination of high-bandwidth products and rising market sophistication is creating even greater opportunity for winning share and driving revenue in the business segments. Find out from senior management how their companies are lining up products, technology investments and sales/service strategy to make cable a platform to be reckoned with in the SMB/enterprise space. Discovery points:
- Learn the drivers for the SMB customers and how organizations are changing to capture this market
- Find out what products are appealing to larger business customers – and why
- Hear how shifts and advances on the business side may impact cable’s residential services
|
11:00 am - 12:00 pm
May 23
|
Location: Room 151AB East
|
|
|
An explosion of investment and activity in “smart home” services – home security, appliance control, camera-enabled monitoring, energy and more – suggests cable may be on the brink of a substantial new business category. Find out how cable companies are redefining and reinventing the home management services category by leveraging the capabilities of modern, high-capacity, two-way networks. Discovery points:
- Market size, cable industry opportunity and potential share shifts
- How cable can add value and improve customer experience
- Service/product offerings and their market positioning
|